Blog Marketing : The Revolutionary New Way to Increase Sales, Build Your Brand, and Get Exceptional Results
Author: Wright, Jeremy.
New York, N.Y. : McGraw-Hill, c2006
Call Number: 658.872 WRI
Blogging consultant Jeremy Wright explains how and why companies now resort to blogging as a cheaper form of marketing method.
Managers can make wise decisions as they are able to get first-hand feedback from their customers. Through this, they can develop new marketing plans, unique product ideas and new concepts to stay competitive in business.
Gurus on e-Business Author: Middleton, John
London: Thorogood Publishing Ltd, 2006
Call Number: 658.054678 MID
Bill Gates, Michael Dell, Jeff Bezos, and Peter Drucker. What do they have in common?
They are all thought leaders and key players in the e-business world.
In this book, they share their success formulae so that readers can have a good understanding in their business enterprise. Four case studies and e-business trends are also included.
E-commerce Law : What You Need to Know Author: Tay, Catherine Swee Kian and Richard Kau Yong Meng
Singapore : Times Books International, 2001.
Call Number: 343.5957080285 TAY
This is a must-have reference book for consumers and e-business owners.
It examines some of the basic legal issues affecting e-commerce and the legislation that supports IT in Singapore.
Written for the layman, it addresses topics like E-Commerce law, Cyberspace Contracts, Electronic Transaction Act and the Computer Misuse Act.
Internet Riches L The Simple Money-Making Secrets of Online Millionaires
Author: Fox, Scott C.
New York: AMACOM., 2006.
Call Number: 658.872 FOX
If you have a great idea, a little knowledge and the perseverance to make things happen, you are well on the way to big financial rewards.
You can even do this from home.
This guide-book has all: strategies, action plans, ideas, no-budget marketing tips and even the vendors to launch an internet business.
How to Start and Run an eBay Consignment Business
Author: McGrath, Skip
New York : McGraw-Hill, 2006
Call Number: 658.87 MAC
Want to make high profits with very little or no financial risks?
Try selling other people's goods on eBay as it is the fastest growing area in the online auction industry. McGrath, an eBay expert, shares his knowledge and techniques with readers so that they can run a successful business enterprise.
Available at National Library Board libraries
To check if any of the books are available, please visit: http://vistaweb.nlb.gov.sg
