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Wed, Jun 03, 2009
The Straits Times
He has to learn faster to help others grow

If you run a small or medium-sized enterprise, Mr Damian Boon wants to help your business grow.

The 46-year-old is a franchisee of Sales Partners, a business coaching and consultancy service founded by American Blair Singer.

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The latter is an associate of Mr Robert Kiyosaki who wrote Rich Dad Poor Dad, a book dispensing investment and wealth management advice.

Said Mr Boon, who met Mr Singer at a seminar the latter conducted here in September 2007: 'His teaching methodologies resonated with me. I felt that I could combine my talent, skills and experience with Blair's proven systems to help other people.'

Mr Boon was then a service quality manager at an insurance firm. He had spent 20 years as a corporate employee in marketing, sales and customer service.

These days, he helps owners assess the financial health of their companies and conducts sales training and other courses for their staff. He has worked with more than 30 clients so far, from five-man teams to a firm with 150 staff.

Watching the businesses increase their sales revenue by up to 20 per cent and seeing people become more confident are some of the rewards, he said.

The best part of his business, however, is that he gets to upgrade himself as well.

The $44,000 franchise fee he paid includes a nine-month induction programme with a United States-based trainer conducted via teleconference calls.

He also received textbooks and CD kits, which he listens to 'everywhere, from the car to the dinner table'.

'For me to help others grow, I have to learn and grow at a faster rate.'

The monthly royalty fee is 21 per cent of sales. It helps motivate him to work harder to source for business.

His business requires a lower start-up cost compared to food or retail franchises which have high equipment, rental and staffing costs, he said.

'On top of that, these business owners have to manage other issues like shop theft and stand in at odd hours for absent staff, whereas the only cost to me is my time in travelling to meet clients.'

His wife left her job as a customer service manager to join his business last November and he hopes to eventually enlist trainers to help grow his business.

Mr Boon said: 'I give myself three to five years to get all the engines going.'

This article was first published in The Straits Times.

 

 
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