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Storm over a coffee cup?
Starbucks' new logo showing more of mermaid sparks an outcry from critics.
Eu Yan Sang gives TCM a modern spin
Home-grown brand changes with the times and reaches out to the younger generation.
New-look old toys keep cash registers ringing
Classic cartoon characters being freshened up to cater to parents' nostalgia & kids' YouTube sensibilities.
Call of the wild goes out to couples, bigwigs, kids
She had no doubt the three parks were already world-class attractions, but she wants them to be more than just average zoos.
Singapore law firms boost tax practices
Move in tandem with demand driven by growing private banking clients, litigation.
Building blocks of marketing
Branding is crucial for SMEs to stand out, especially in today's highly competitive marketplace.
Scandal-hit firm? It'll take time to rebuild reputation
It takes about 3 and a half years to restore name, credibility and confidence: report. -BT
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